Services

With MPN, today's newspapers can now become a TV service and provide lifestyle content on their Internet sites.

Overview

Internet television is like TV - except better.

MPN's Internet TV service allows you to put hundreds of videos and hours of live, interactive food and wine shows on your website. The service can be installed within a few hours and is available at no cost. And best of all you get to brand the service with your paper's masthead. You also receive local ad banner space that you sell and you keep all of that revenue.

Content

Web users today are hungry for information, which is why your newspaper's website is probably the most popular local website in your area. Newspapers are unsurpassed in providing the local news and the related information readers want and need. But why not expand that audience and give them more, especially since it will not cost you anything?

We all know that producing non-local content is costly and requires more expertise than you probably have on staff. That is where we come in. MPN produces hundreds of hours of high quality food programming a year. We currently have over 600 professionally produced recipe and cooking videos, and in addition to adding several new videos each week we produce several hours of live, interactive weekly food and wine shows.

Food is very seasonal - and we create general interest recipe videos to match your reader's interests. And because it is seasonal, it is there at the very time they want it. With MPN's service you can provide high quality recipe and food content - both in video and in print.

Why Food?

Food is a major business, and a very competitive one.

Every year people spend over $800 billion a year on food and related products and services. An estimated 10% of that is spent on advertising, marketing and promotion - and that means over $80 billion dollars.

The appetite by both the audience and the advertisers for food programming, recipes, tips and advice is insatiable, and you can now participate by being a key provider. A brief look at the proliferation of network TV shows, magazines, blogs, websites, and of course books about food is only one indication of how popular this content has become.

It is worth repeating - you brand it, promote it, and sell it - keeping all of the local advertising dollars.


Next: How It Works »

Interested in learning more?

Get in touch